If you take social out of the social media, it ceases being “social”.  Social means it should be a conversation, not a speech.  So interaction is key.  An example?  I attended a recent LifeWork 2.0 conference and Spence Smith who shared one of his uses ofcommunication 300x199 Blank Media “social” media.  Often when Spence is headed to dinner in Franklin he’ll tweet about it and inevitably friends will respond and meet him at the restaurant.  Personally, I have friends who follow me that I don’t get to see very often, but because they know what I’ve been doing or vice-a-versa, it’s just a matter of picking up the conversation where we left off.  So if you’re new to social media, don’t let it degrade into a speech.  Make it “social”.

How is your media “social”?

ira9hbk6d3

This entry was posted on Saturday, August 8th, 2009 at 2:52 PM and is filed under Social Media. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.